The story behind

Build it Real

Build It Real started from a simple belief:

before we build systems, products, or technologies, we tell stories about who we are and where we’re going.

My Story

I’ve always followed alignment over ambition, moving from one experience to the next, guided by what feels true. Storytelling, leadership, and guiding others have been part of my life long before they became my work.

Today, I bring this into the professional and tech landscape, where it’s often easiest to forget the human behind the system.

Through keynotes and workshops, I help people and organizations reconnect, to themselves, to each other, and to the stories that shape how we build and lead.

The chapters that shaped
my work

Neuroscience

Understanding how humans think, decide, and make sense of the world

Philosophy

Exploring the big questions of meaning, ethics, responsibility, and human purpose.

Investigations

Uncovering hidden patterns, assumptions, and the stories behind the data.

Design

Years of crafting human-centered experiences for products used by millions.

I help you find your story, and amplify it with technology.

Your next chapter

starts here

Let's build together →

The story behind Build It Real

Build It Real started from a simple belief:
before we build systems, products, or technologies, we tell stories about who we are and where we’re going.

My Story

I’ve always followed alignment over ambition, moving from one experience to the next, guided by what feels true. Storytelling, leadership, and guiding others have been part of my life long before they became my work.

Today, I bring this into the professional and tech landscape, where it’s often easiest to forget the human behind the system.

Through keynotes and workshops, I help people and organizations reconnect, to themselves, to each other, and to the stories that shape how we build and lead.

The chapters that shaped my work

Neuroscience

Understanding how humans think, decide, and make sense of the world

Philosophy

Exploring the big questions of meaning, ethics, responsibility, and human purpose.

Investigations

A trained eye for uncovering hidden patterns, assumptions, and the stories behind the data.

Design

Years of crafting human-centered experiences for products used by millions.

I help you find your story, and amplify it with technology.

Your next chapter starts here

Let's build together →